Psychedelics In the Age of Social Media: A Satirical Goldmine
(Originally printed in BREAKING CONVENTION: MUSINGS AND MEDITATIONS ON PSYCHEDELIA)
Q: What do you get when you combine a 20-year-old life coach with a microdosing protocol and a Canva subscription?
A: The shamanic wunderkind of the 21st century.
Bro is him
From fifteen-year-old Russian ayahuasqueros in Bali to unlimited plant
and animal subscription services, you can’t make this stuff up.
Well, I mean, you can make some of it up - for instance, the
subscription bundle referenced above hasn’t technically been done yet,
but I have no doubt that a TikTok influencer in Tulum or Ibiza is setting
up shop in a trendy Selena coworking space or a rented Airbnb villa as
we speak, framing the subscription model in spiritual jargon (bonus
points for using the terms ‘modality’, ‘quantum’ and ‘new paradigm’)
and airing the pitch to a worldwide audience of social media followers.
Once upon a time, visionary plants held a sacred place in society.
A curandero was initiated into a prolonged study of the local flora,
fauna and funga in solitude, or perhaps tested by exposure to merciless
elements or starvation as a means of earning access to the divine. Today,
one can simply enroll in a 6 week plant medicine ‘container’ discovered
via paid Facebook advertising, and shortly thereafter be facilitating their
own interpretation of a 5-MeO-DMT ceremony utilizing a branded
vape bought on Etsy in an airbnb near Medellin. When people in the
psychedelic medicine space speak of ‘abundance’, surely a line of gap
year vagabonds ready to pay $150 a ceremony to an expatriate from
Liverpool illegally running trap house-style retreats on a tourist visa is
included in the scope of this magical quality.
We all know this person
I think I even recently saw an Instagram ad for my old 7th grade
English teacher offering Reiki and microdosing consultation services
in Denver, Colorado. And if it wasn’t him, it was a doppelganger.
I messaged the account advertising the services but only received an
automated response asking me if I was ready to meet my true self and an
accompanying list of sliding scale prices for various healing ceremonies.
But it’s not just the influencers synthesizing a brave new psychedelic
medicine world - corporate executives are increasingly banding
together for microdosing protocols and ayahuasca retreats, plumbing
the depths of their collective subconscious and summoning entities
to gain a competitive edge in today’s hypercompetitive global market.
Since money and clout are the most spiritual of all elements, it’s only
natural to assume that ancient indigenous plant knowledge holds the key
to unlocking massive untapped quarterly returns and portfolio boosts
in today’s economy. I personally think Datura has a lot to offer in this
regard, so long as you can bring the whole team back in one piece with
no permanent damage to their ocular nerves or inverted epistemologies.
The simple fact of the matter is that the world has changed, and
we must change with it. Just as the Bufo Alvarius toad species evolved
for millions of years with nobody forcibly stimulating it to obtain it’s
extremely psychoactive defense mechanism goo, before all of a sudden
someone discovered that you could smoke it and see God, and now
there’s a synthetic tradition of ceremonial use which somehow predates
the organic compound because there was never any actual historical use
among any indigenous tribes, just trustafarians and yuppies who read
Tihkal and Pihkal - This is the medicine of our times indeed.
I’m just glad that RFJ Jr. is being considered for a potentially
extremely influential position in the forthcoming U.S. presidential
administration. I learned about this potential appointment on X - or
Twitter - the final boss in the misinformation timeline. RFK, finally
someone with some real sense. Perhaps we’ll finally get a member of the
president’s inner circle to open up a K hole in the Oval Office. This could
have any number of beneficial attributes to it. If nothing else, I want to
see Pentagon documents pertaining to the nature of UFO and aliens
declassified, because if they indeed exist and have achieved intergalactic
travel capabilities, I imagine the psychoactive molecules and knowledge
of advanced chemistry they must also harbor within their expansive
alien IP probably has some extraordinary drug intelligence contained
within it.
In many ways, logging onto one’s social media timeline and curating
an algorithm that feeds you nonstop psychedelic braggadocio and thinly-
veiled advertisements masquerading as consciousness expansion and
generational trauma healing is the ultimate state of zen. Spiritual cringe
has its own way of inviting healing and higher vibrational attunement.
If I’ve learned one thing from my psychedelic experiences, it’s that the
flow state flows more lucidly when America’s Next Top Model is the one
mixing and matching the elements of various decontextualized sacred
traditions. New age 5-MeO-DMT rituals facilitated by an Adonis like
mystery man with chiseled abs and bronzed skin, 200-hour yoga teacher
training certificate to boot are a one way ticket to Utopia (no refunds
if it doesn’t work for you, that’s on you). There’s a distinctly Turkish
element to the ceremony that I can’t quite put my finger on - maybe the
billowy white curtains which scream ‘Antalya’, or the oriental rugs and
floor pillows, or the hookah that the beautiful maestro is chain smoking
double mint apple shisha out of to encourage the onset of our ecstatic
rite.
And as with the old adage ‘If a tree falls in the forest and no one is
around to hear, did it make a sound?’
We now have “if you participate in a sacred medicine ceremony and
don’t post about it online, did it happen at all?”
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There are rules to the game - for example, to qualify as a real,
honest to god microdosing facilitator-cum-life coach, you need to have
the purest entheogens possible available for your clients at all times.
What else distinguishes you from the lowly therapist if not the ability
- nay, the duty - to overhype and then sell Schedule One substances -
euphemistically referred to as ‘plant medicines’ - to your clients?
You are a therapist’s wet dream - no FDA to worry about, no license
to lose, nothing but a pure soul living out their Dharma and enjoying
healthy margins on each transaction.
Think of TikTok like a portal to the liminal wilds of pure imagination.
You never know what will come up once you’ve entered the aether it
occupies, but as long as the clicks keep coming and the eyeballs stay
glued to your profile, it’s all love and light.
I have no doubt that we will soon experience advertising during our trips
- the Akashic records have been crowdsourced and sold to the lowest
bidder, and the astral plane too is compromised.
Imagine it: The onset special, where brands imprint upon your subconscious
just as you are entering the flow state, making the journeyer feel very
connected to the sponsor.
The best mushroom coffee on the market: Mycroboost
Or perhaps the peak package, where deep and extremely personal
insights are commingled with brand messaging from the sponsor, forging
a breakable bond deep in the psyche of the subjective experiencer.
Then you have the comedown special, which leaves the journeyer
feeling very grateful for the products and services the brand offers.
The more portals that people open to the fifth dimension, the more
fuckery comes in and out.
Imagine if Kykeon was distributed on demand to the citizens of
Ancient Greece - the pearl clutchers of antiquity would be running
around with their togas in a knot, citing recent spikes in chariot crashes
as irrefutable evidence that psychedelics unravel the social fabric of
society when displaced from the Eleusinian mystery rites by which
they’re administered in strict ceremonial procession and tied to capital
punishment if done outside of such.
What comes next?
At least we can have a sense of humor about it. Turns out that humor is
the Achilles Heel of inhumanity. A blind spot where truth can conceal
itself from the many masks of obfuscation and amnesia. In truth, the
psychedelic DMT mescaline mushroom iboga etcetera genie is already
out of the bottle. It’s not going back in. At this point we can safely
imagine that major hotel chains like Kempinsi and Four Seasons will be
offering ayahuasca upgrades on their honeymoon suite packages, with
even lowbrow dives like the Motel 6 running One Up magic chocolate
bars packed with 4-AcO-DMT and loads of as of yet undetermined
research chemicals out of vending machines in the hallways.
This isn’t the ‘Breakthrough Therapy’ version of the revolution
that the naive folks at the FDA and complementary alphabet agencies
dreamed up when they first afforded MDMA and Psilocybin the vaunted
designation as treatments for highly pathologized indications that ignore
the socioeconomic, cultural and environmental factors underpinning
mental illness and chronic disease in 2017 and 2018 respectively. This
is something very different, and wholly uncontainable unless we want
to escalate the drug war to Maduro-esque heights - send the military
knocking on doors in Venice Beach and SoHo, heavy artillery at the
ready to suppress suburban microdosing moms and magic mushroom
enhanced sound healing seminars. Who knows. It could happen.
Until then, enjoy the madhouse and stop to smell the rich vaporized
plastic scent of DMT filling up the carnival funhouse of mirrors that is
the psychedelic renaissance in all of its tainted and guardrail-less glory - brought to you on social media.